Unlocking Euro Stablecoin Payments with AllUnity
Privy is partnering with AllUnity to bring EURAU into embedded wallets to make euro stablecoins seamless for payments, payouts, and programmable treasury flows
Debbie Soon
|Sep 29, 2025
Most stablecoin innovation has centered on the dollar. That’s left a gap: the euro is the world’s second most-traded currency, powering trillions in commerce and treasury activity. Yet it hasn’t had the same spotlight or global adoption that USD stablecoins enjoy today, despite the same programmable foundations.
With EURAU, a regulated euro stablecoin issued by AllUnity, that changes. Together with Privy’s embedded wallets, fintechs and enterprises can now bring EURAU directly into the hands of their users — unlocking euro-denominated payments, payouts, and treasury tools across Europe and beyond.
About AllUnity
AllUnity is a joint venture formed by DWS, Flow Traders, and Galaxy to bring a regulated euro stablecoin to market. Together, these partners combine global scale, market reach, and infrastructure across traditional finance and digital assets to support the adoption of EURAU and drive a broader institutional shift toward tokenized assets.
DWS is a global asset manager with decades of experience and deep roots in European and international markets.
Flow Traders is a leading trading firm with expertise in providing liquidity across asset classes and exchanges.
Galaxy is a digital asset and blockchain company building platforms that connect institutions to the growing digital economy.
Together, the consortium provides the regulatory foundation and market expertise needed to launch a regulated euro stablecoin at scale.
What partnering with Privy enables
By integrating EURAU into Privy wallets, fintechs and enterprises can now make euro-denominated flows programmable by default. This partnership goes beyond access to a new asset. It also provides the infrastructure to embed, move, and manage euros seamlessly across different use cases.
Here’s what the infrastructure enables:
Embedded wallets: spin up EURAU accounts directly inside payment, e-commerce, or money transfer apps.
Instant payouts and QR payments: enable fast, low-friction transfers across Europe.
Programmable treasuries: automate settlements, recurring payments, or bulk payouts.
DeFi yield access: earn on idle balances, directly from wallets.
On/off-ramps built in: move smoothly between EURAU, fiat, and other stablecoins.
Put simply: this partnership makes the euro as programmable as the dollar has been in stablecoin markets.
“This partnership with Privy marks a significant milestone in the broader adoption of EURAU, empowering its seamless use for payments and capital management. Together, we’re making regulated euro stablecoins more accessible and functional for the next generation of digital finance.” — Alexander Höptner, CEO of AllUnity
Turning infrastructure into impact
For fintechs and enterprises, stablecoins unlock a new form of money movement that is faster, programmable, and more transparent. The partnership between AllUnity and Privy now opens the door to build products that reflect how money actually moves in Europe and beyond, by incorporating:
Payments and payouts in the currency businesses already use, lowering friction for customers and suppliers.
Treasuries that move with precision and automation, freeing teams from manual workflows and enabling more efficient use of capital.
Liquidity that flows across regions without friction, expanding euro use cases to global scale.
At Privy, we’ve already seen how embedding USD stablecoins into wallets unlocks entire new product categories. With EURAU, those same benefits now extend to the euro.
What’s next
With EURAU, a regulated euro stablecoin, fintechs and enterprises can now bring the benefits of programmability to the world’s second most-traded currency.
At Privy, we see this partnership as just the beginning. By combining AllUnity’s regulated euro issuance with Privy’s embedded wallets, we’re creating the rails for payments, treasuries, and liquidity that make euro-denominated flows as programmable as software.
“Most stablecoin innovation globally has centered on the dollar. Working with AllUnity, we’re excited to bring EURAU into Privy wallets, making regulated euro payments seamless, programmable, and instantly accessible for fintechs and enterprises worldwide.” — Henri Stern, CEO of Privy
Through our partnership with AllUnity, the euro enters the era of programmability. We’re excited to work with companies to turn that into real products and financial flows.
Read the official press release here.
